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Read out of our production system

Every number on this page comes from
delivered leads. Nothing is estimated.

Most lead vendors will not publish a single measured figure. This is what our own landing pages produced over the last thirty days and what our system did with it, with the contact details stripped. Check it against what you were told on the call.

Snapshot 30 days to 26 July 2026 Exported from the database that runs client delivery.
Avg credit score
695
Self reported, screened before delivery
Avg home value
$583K
The borrower's own estimate, not an appraisal
Avg household income
$74K
Only the lead types our form asks it on
Avg time to your CRM
7.4s
From their finished form to the record
States we deliver into
42 / 50
Only where you hold a license

What each lead type actually looks like

The fields we screen on, plus the ones that decide whether the loan is worth your time. Same thirty days, delivered leads only.
Refinance
Avg credit score
693
Avg home value
$504K
Avg mortgage balance
$183K
Avg equity
$329K
Avg LTV
40%
Avg household income
$71K
Cash-Out Refinance
Avg credit score
696
Avg home value
$886K
Avg cash requested
$106K
Avg equity available
$307K
Avg mortgage balance
$363K
Avg LTV
38%
Purchase
Avg credit score
702
Avg budget
$471K
Avg household income
$91K
DSCR
Avg credit score
702
Avg property value
$739K

Where the volume is

Share of delivered volume. 34 states in this window.
StateShare
CA34%
FL8%
TX8%
OR5%
OH3%

Credit, income and home value are reported by the borrower on our form. We screen against those answers before delivery. We do not run a credit bureau pull and we do not claim to.

Our standard credit floor is 640. Each client sets their own on their order, so a row below 640 belongs to an order whose owner chose that floor. You are never sent anything under yours.

Averages understate rather than flatter: open-ended top brackets count at their lower bound.

Slowest in the window was 35.4s.

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Bring this page to the call. We will run the same query live and go through it line by line.